AI adoption & strategy
How organisations turn AI capability into reliable, useful work.
Articles
3 articles
AI adoption & strategy10 min read
Selling You an AI Agent Is Easier Than Solving Your Problem
Open-ended agents leave the customer to work out how AI should fit into the business.
AI adoption & strategy7 min read
Most AI Output Is Slop. Here's How to Make Work That Doesn't Feel Like AI.
Better models help, but quality still depends on direction, judgement and the willingness to reject mediocre work.
AI adoption & strategy6 min read
If Your Employees Are Only Using ChatGPT, You're Missing the Bigger Opportunity
ChatGPT can make one employee faster. The bigger win is turning their method into a repeatable workflow for the business.