Most AI Output Is Slop. Here's How to Make Work That Doesn't Feel Like AI.
Better models help, but quality still depends on direction, judgment and the willingness to reject mediocre work.
Read articlePractical thinking on AI systems, business operations, software, and the agentic enterprise.
Better models help, but quality still depends on direction, judgment and the willingness to reject mediocre work.
Read articleAI agents won't transform your business just because they can log into your existing apps. The software itself has to change.
Read articleAI can carry the memory and follow-through behind good service without replacing the judgement and relationships that make it valuable.
Read articleThe real value of a chatbot may not be answering customer questions, but helping the business learn from them.
Read articleA useful forecast captures the cash consequence when the business makes a decision, not weeks later when finance records it.
Read articleShopping agents will ignore your banners and browse by specification. Product data will matter more than persuasion.
Read articleSales knowledge matters, but performance improves when people can practise difficult conversations before they happen.
Read articleChatGPT can make one employee faster. The bigger win is turning their method into a repeatable workflow for the business.
Read articleKeeping the model on your own server solves one narrow risk. Most data leaks happen elsewhere in the workflow.
Read articleCustomers do not see your internal handoffs. They only feel how much effort it takes to get a clear answer.
Read articleWhatsApp can carry a small company surprisingly far. Growth exposes what the chats fail to record.
Read articleThe bigger risk is rarely a model remembering your data. It is a system handing the model information it should never have seen.
Read articleDigitising a broken process does not fix it. It makes the workaround faster, firmer and harder to question.
Read articleWhen one person carries the company's memory, reliability is a staffing accident rather than a system.
Read articleThe goal is not to remove friction from every decision. It is to put friction where risk and uncertainty actually live.
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